Flavor Trends, Strategies and Solutions for Menu Development

By Rob Corliss
April 26, 2022

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Foodservice operators are well-versed in the importance of engaging guests through storytelling, understanding that emotional connections are forged when the menu narrative resonates. Salts have a great story to share, from their geographical source to the harvesting and processing methods to the flavor messaging. Chefs can tap into all facets of why a particular salt was selected to flavor a menu item, mirroring similar strategies they have applied in telling the story behind various chile varieties, for example.

Here are four leading salts that not only have an engaging provenance, but provide a tremendous flavor narrative to differentiate a menu.


About The Author

Rob Corliss

Rob Corliss is a three-time James Beard House guest chef with more than 30 years of experience that includes running world-class hotels, launching new concepts, working in top marketing agencies and owning the culinary consultancy ATE (All Things Epicurean) since 2009. Based in Nixa, Mo., ATE has an energizing passion focused on flavor innovation and is dedicated to connecting people to their food, environment and wellness. Rob is also a regular contributor to Flavor & The Menu.