Flavor Trends, Strategies and Solutions for Menu Development

 

 

 

By Patricia Fitzgerald

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Jae Park

There’s no stopping the loaded fries train as it hurtles across world cuisine concepts, finding fans eager for the fusion of global ingredients with the beloved fried potato. The latest stop is Korean comfort-food chain Bonchon where check averages have climbed 40 percent since the item was added to the menu, reports Jae Park, Culinary Director. The crowd-pleaser appeals to guests who applaud the Korean twist on American loaded fries and the American twist on Korean bulgogi, he says.

Besides being a trendsetting mash-up, the dish delivers a winning flavor trifecta: savory, salty and spicy. “You’ll taste a little heat from the spicy mayo, saltiness from the fry seasoning and then savory notes from the bulgogi,” says Park of the build that features house-seasoned fries piled high with thinly sliced marinated steak, mozzarella, a drizzle of spicy mayo and a finish of chopped green onion. It’s an easy pick-up for franchisees, who can cross-utilize bulgogi meat used in the traditional dish, as well as with a riff on sliders.

 

About The Author

Patricia Fitzgerald

Patricia Fitzgerald is Contributing Editor of Flavor & The Menu, and a writer and content editor for a wide range of clients and media outlets. With more than 25 years at the helm of School Nutrition magazine, she has made the K-12 foodservice segment a particular niche, but her experience also includes work in many other industries and professions, including telecommunications, packaging, disability advocacy, waste management, community associations, small business retailers and more. [email protected]