Flavor Trends, Strategies and Solutions for Menu Development

 

 

 

By Mike Kostyo

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Ethan Reynolds

Ethan Reynolds has no shortage of colorful attributes to describe the Banshee Queen. “The cocktail has an ephemeral silkiness, a wild yet subtle meaty richness, and a gentle herbaceous quality,” says Reynolds, Bartender at The Whistler, known for its innovative craft cocktails and live music.

Creating a lavish riff on the classic Vieux Carré, Reynolds swaps that cocktail’s split base (traditionally rye and Cognac) for rich Armagnac and grassy, oak-aged añejo tequila; replaces the Bénédictine with amaro Sfumato; and finishes the drink with mellow Punt e Mes vermouth. To make it even more special, the cocktail is batched and washed with thyme-infused duck fat, sourced from a cage-free duck because “the fat of a happy duck is simply more delicious,” says Reynolds. “Duck fat is a tricky ingredient to work with, as it has such an intense and specific flavor. It requires a cocktail that matches the fat’s own level of confidence.” Such bold complexities are rooted in the ethos of Gascon cuisine, cites Reynolds: “Harnessing wild, savage ingredients and aromas to create a rich, balanced flavor.” Indeed, he bestows one more Gallic superlative on the cocktail: “a decadent elixir fi t for Napoleon himself.”

 

About The Author

Mike Kostyo

Mike Kostyo is the VP of Menu Matters, a private consultancy that works with foodservice professionals to analyze, understand and leverage food and beverage, industry and consumer trends. Kostyo has been a recurring guest on Fusion TV’s “The A.V. Club” show; has been featured on NBC News, CBS Radio and Gimlet Media’s “Why We Eat What We Eat” podcast; is regularly featured in newspapers and magazines; speaks at numerous conferences across the country; and was a judge on Food Network’s “Eating America.” For over a decade, he was the resident Trendologist and an Associate Director at Datassential, one of the food industry's leading insights companies. Kostyo has a master’s in Gastronomy from Boston University, plus certificates in the culinary arts, baking arts, wine and artisan cheese production. He is a regular contributor to Flavor & The Menu and can be reached at [email protected].