Catching the Wave of Flavored Tequilas

Sumac Lemonade and The Telson

Credit: The Counter Shoppe | Gander & Goose

Beverage Lift

Sumac opens new possibilities behind the bar

As beverage programs continue leaning into savory, tart and globally inspired flavor systems, sumac is finding new relevance in both cocktails and nonalcoholic drinks. At The Counter Shoppe in Seattle, Sumac Lemonade showcases how the spice can amplify citrus while adding subtle berry-like depth and visual intrigue.

The ingredient’s dry acidity makes it especially appealing for beverage innovation, where operators are increasingly exploring layered tartness beyond traditional citrus builds. At Gander & Goose in White Salmon, Wash., The Telson pairs mezcal, Cynar, lime and grapefruit bitters with a sweet-savory sumac rim, demonstrating how the spice can also function as a high-impact garnish that signals a signature cocktail experience.

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