Flavor Trends, Strategies and Solutions for Menu Development

Flavor in Focus: Wing Span Thanks to inspired flavor combinations, today's chicken wings are taking flight

Modern wing presentations combine sweet with hot, tapping into trending flavors or mashing them up into new experiences

Chicken wings have always been great bar food. Fun, shareable, sticky, spicy, messy—and deeply connected to the American experience. With just the right combination of savory, fat, sweet and heat, they lock up craveability, too. The challenge is finding the right combination that speaks to modern sensibility while reflecting a brand’s personality.

Andy Ricker, chef/owner of Pok Pok Restaurants, with locations in Portland, Ore., and New York, menus wings that exemplify his creative Southeast Asian street food. Pok Pok serves a signature dish called Ike’s Vietnamese Fish Sauce Wings, starring chicken wings marinated in fish sauce and sugar, deep fried, tossed in caramelized Phu Quoc fish sauce and garlic—made spicy on request— and served with Vietnamese table salad instead of the traditional celery and carrots.

Michael Colletti, executive chef at VB3 Restaurant in Jersey City, N.J., connects his wings to his modern Italian concept with an offering of Brick Oven Chicken Wings, with roasted onions and celery, housemade hot sauce and crumbled Gorgonzola.

Mopho Wings

Mopho’s wings offer an intriguing combination of nuoc mam caramel, lemongrass, ginger and Thai chile.Mopho

Mopho’s wings offer an intriguing combination of nuoc mam caramel, lemongrass, ginger and Thai chile.

“Mopho wings are craveable because they hit every note. They are sweet from the caramel, bright and pungent from the lime and ginger, spicy from the dried Thai chiles, and umami-rich from the fish sauce. Plus, we brine them to keep them moist and dredge them in rice flour to keep them crispy. It’s that quadruple flavor punch to the mouth that keeps people coming back.”
Michael Gulotta, Executive Chef MOPHO, New Orleans

Where’s there’s smoke

The Smoked Chicken Wings at Firebirds stand out with bold, layered flavors—a perfect example of modern flavor innovation.Firebirds Wood Fired Grill

The Smoked Chicken Wings at Firebirds stand out with bold, layered flavors—a perfect example of modern flavor innovation.

Smoked flavors have become more prevalent on menus, from a mezcal-spiked cocktail to smoked butter, answering a demand for both complex flavor and attention to culinary detail. Wings, of course, are a natural for smoke, showcasing barbecue in many menu iterations, such as the Smoked Chicken Wings with Alabama white sauce at Fiery Ron’s Home Team BBQ, in Charleston, S.C.

In New York, Momofuku Noodle Bar embraces smoke in its Asian-inspired take: Smoked Chicken Wings with pickled chile, garlic and scallion.

At Firebirds Wood Fired Grill, based in Charlotte, N.C., Steve Sturm, corporate executive chef, menus Smoked Chicken Wings with Buffalo hot sauce, blue cheese and celery. “Our wings are packed with multiple layers of bold flavors in each bite. The first layer of flavor comes from smoking our wings, which also makes them tender,” he says. “Then, after we let them cool, we flash fry them to order and toss in our homemade wing sauce. All these flavors from smoking, frying and our sauce come together perfectly to create a craveable appetizer.”

Saucy story

Punch Bowl Social, a restaurant and entertainment concept based in Denver, pairs chicken wings with a sweet cilantro sauce.Amber Boutwell

Punch Bowl Social, a restaurant and entertainment concept based in Denver, pairs chicken wings with a sweet cilantro sauce.

“The inspiration for the cilantro sauce was to create a nontraditional wing sauce that shares the same flavor profile as a Korean barbecue sauce—sweet, savory and spicy—all blended into a craveable and approachable appetizer, great with a beer or on its own. The wings are a staple on an ever-changing menu at Punch Bowl Social. Wings have become a staple for many restaurants. It’s important to stand out. In a concept like Punch Bowl Social where we are trying to differentiate ourselves with our commitment to quality and flavor, we believe in applying that same ethos to something as simple as a chicken wing.”
Chris Cina, Culinary Operations Director, Punch Bowl Social, based in Denver

Founding Farmers’ Black Pepper Wings deliver a craveable bite through the glaze, made with black pepper, soy, garlic and lime juice. FOUNDING FARMERS

Founding Farmers’ Black Pepper Wings deliver a craveable bite through the glaze, made with black pepper, soy, garlic and
lime juice.

The glaze is the thing, really. Promising that sticky, rich flavor experience, chefs today are leveraging its built-in appeal while making it a signature marker for wings. Flavor combinations here are endless, from a cherry-habanero glaze to miso-ginger to Nashville hot to Buffalo teriyaki.

At Founding Farmers, a Farmers Restaurant Group concept, the Black Pepper Wings don’t come with a dipping sauce. “The inspiration for our Black Pepper Wings was to create a wing without a dipping sauce—all the flavor is on the chicken wings themselves,” says Joe Goetze, senior VP of culinary development for this restaurant group, headquartered in Kensington, Md.

“In each bite, you’ll get the perfect balance of sweet, salty, garlicky, then finished with fresh squeezed lime juice to give each guest a nice citrus finish. Sticky soy garlic—who doesn’t love that?” The black pepper glaze combines black pepper, soy, garlic, lime juice—and the wings are garnished with chopped green onions.

On the menu

At Canvas Restaurant & Market in Orlando, Fla., the Habanero Glazed Chicken Wings showcase a modern profile with clover honey, lime zest and a garlic-buttermilk dipping sauce.Canvas Restaurant & Market

At Canvas Restaurant & Market in Orlando, Fla., the Habanero Glazed Chicken Wings showcase a modern profile with clover honey, lime zest and a garlic-buttermilk dipping sauce.

Today’s wings have to deliver a flavor story that unravels beautifully and compels return visits. That means finding a balance between heat and sweet, savory and heat, or sweet and savory, all the while befitting a brand’s profile. Nuance is king, where complexity of flavor trumps scorching heat or cloying sweetness. Here are a few examples of modern takes:

> Habanero Glazed Chicken Wings with clover honey, lime zest and garlic-buttermilk dipping sauce
Canvas Restaurant & Market, Orlando, Fla.

> Miso Wing: Chicken wings with black sesame, scallions, house spicy miso sauce
Bar Goto, New York

> Dip & Go Naked: Premium chicken wings served naked with three dipping sauces, Parmesan Curry, Southern Lemon and Raspberry Chipotle
Wing Nutz, multiple locations

> Spicy Chile Wings: Whole wings with Chef Doreen’s chile oil sauce and toasted peanuts
American Sardine Bar, Philadelphia

 

 

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