The game is afoot. The fire is lit. The hunt is on. The stakes are raised. Quite simply—the veg-centric movement is rolling along like thunder, and with each creative, craveable dish starring vegetables added to menus, consumer expectations go up.
The vegetable-centric movement has taken hold, with opportunity growing in leaps and bounds
No more limp leaf of lettuce—produce is the creative force in today’s sandwich builds
New, unusual and versatile produce varietals making their way onto menus
Produce adds fresh and wholesome cues, but with the right treatment, it can add premium value to your menu.