Ltos
Shane Schaibly uses LTOs to lean in on what is truly unique to the First Watch brand
Running LTOs that push the flavor envelope helps Firebirds pull the long view into focus
The Juice It Up! brand reaches into its past to craft a meaningful narrative today
Answer the call for nutrient-rich dishes that power menus
At Modern Market - a fast casual based in Denver that serves farm-fresh, artisan food, including wholesome grain bowls, modern salads and toasted sandwiches - director of culinary operations Nate Weir talks about how he worked to source exactly the right salmon, then showcased it in a Curried Salmon Bowl LTO, before developing a Salmon Caesar Salad that quickly became the No. 2 seller in the overall menu mix.
How is innovation in other parts of the menu affecting modern entrée development? How are shifting consumer demands impacting the evolution of what an entrée looks like?