Flavor Trends, Strategies and Solutions for Menu Development

On-Trend Brunch Cocktails Coffee and cereal milk: tapping into morning cravings for on-trend brunch cocktails

Bar Stellar’s Cereal Killer comes as a Black Russian topped with Lucky Charms, or White Russian with Froot Loops. It’s served in a milk carton glass with a photo of Ryan Gosling clipped to the rim

With the brunch boom still booming, morning stars like coffee and cereal are getting boozy upgrades. Brunch’s freewheeling, “anything-goes” vibe is fueling this beverage trend, making both coffee cocktails and alcohol-infused cereal milks modern alternatives to mimosas and Bloody Marys.

  • Pins & Needles: Felipe II Spanish brandy infused with Cinnamon Toast Crunch, Amaro Montenegro, pumpkin purée, fresh lemon juice, agave and sesame seeds
    —Tony’s Pizza Napoletana, San Francisco
  • Breakfast Negroni: Beefeater gin, Campari, Gran Lusso vermouth infused with Cocoa Puffs, plus a dash of chocolate salt bitters
    —Wildhawk, San Francisco
  • The Adulting Is Hard: Mistral Nobel Extra Añejo Pisco, rum, housemade spiced chai cereal milk made with corn flakes, honey and a garnish of grated black lime
    —Boleo, Chicago
  • Cold Brew Negroni: Cold-brew concentrate, Campari, sweet vermouth
    —Vespr Coffeebar, Orlando, Fla.
  • King Coffee Cocktail: aged rum, vanilla syrup, coffee, stout beer, heavy cream
    —Polite Provisions, San Diego


  From the Jan/Feb 2018 Top 10 Trends issue of Flavor & the Menu magazine. Read the full issue online or check if you qualify for a free print subscription.

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